How might Nasdaq Entrepreneurial Center support underserved and under-resourced entrepreneurs in becoming successful founders?
We turned to founders to find out
who we interviewed and who is our user group
Insights:
Unlike the average person looking for connection, these founders aren’t seeking new people they’re seeking proof of alignment
They’ve already learned that charisma, credentials, and enthusiasm can mask incompatibility, so they crave a system that helps them see how someone works before they emotionally invest.
POV Statement:
Experienced founders burned by misalignment need a platform that predicts compatibility through decision-making and work style data
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Introducing CoFoundr
This site isn’t for networking, it’s for connecting founders looking for a co founder that will work well with them.
Why Cofoundr for NASDAQ?
Cofoundr works for NASDAQ because it directly reduces the #1 cause of startup failure; co-founder conflict, by giving founders structure, transparency, and behavioral evidence before and after they partner.
“One of the biggest things that we would like to improve is outreach. Right now, we have a single person, but not a system.”
- Pinar Celik, NASDAQ Entrepreneurial Center
What did I learn from this project?
This project taught me about how reach out to people i’m unfamiliar with and ask them about their life as a founder. It also showed me just how much impact I can make with a project for school.